Green.
George Will in the Washington Post:
"In the history of developed democracies with literate publics served by mass media, there is no precedent for today's media enlistment in the crusade to promote global warming "awareness." Concerning this, journalism, which fancies itself skeptical and nonconforming, is neither."
"The incessant hectoring by the media-political complex's "consciousness-raising" campaign has provoked a comic riposte in the form of "The Goode Family," an animated ABC entertainment program at 9 p.m. Eastern time on Wednesdays. Cartoons seem, alas, to be the most effective means of seizing a mass audience's attention. Still, the program is welcome evidence of the bursting of what has been called "the green bubble."
Combine George Will's "media-political" complex with Bjorn Lomborg's climate-industrial complex and you begin to understand why the green bubble has to burst.