Wednesday, June 17, 2009

GM Killed The Wrong Brand

I knew that. Via Wired:

CarGurus.com surveyed 1,693 online automotive consumers and found 44 percent felt The General should have kept Pontiac. The informal Wired poll is even more emphatic.

Personally if someone made me Car Czar, I would have killed Hummer and Saturn, sold Saab back to the Swedes (which they are doing), let the Chinese have Buick and build Pontiacs as they should be built: North American-style driver's cars. Better than Volkswagens, cheaper than BMWs. And who's to say a Pontiac can't have a turbo-diesel four AND rear wheel drive. Pontiac GTD.

Anyway, as much as I wanted to grow up to be a "Pontiac man", GM lost me back in the 70s to VW just when I was, well, growing up. Crappy as those early watercooled VWs were they were head, shoulders and torso over anything contemporary from GM in any price class.